среда, 23 сентября 2009 г.

Man-Skirts A Great Business

Original: Man-Skirts A Great Business

Submitted by Dmitri Davydov on Wed, 2009-09-23 09:55.
Posted in: Crazy Money

Link of the day - If You Sell Links On Your Site, I Will Buy Them Off You


http://www.utilikilts.com/

In the beginning, there was the notion of just a single washable kilt. A loose, comfortable garment that, Steven Villegas says, "I could walk around naked in."

And because you couldn't just go out and buy a man-skirt in those days, Villegas made one. And when he saw how nicely it fit him, he wore the kilt to a Seattle nightclub. At the door a bou odels made of lightweight nylon, leather, duck cloth and black gabardine. And though the bulk of Utilikilt's orders come from warm-weather climes, the network of fans has fanned across all time zones, allowing the practical-minded "Workman" kilt ($230) and the upscale "Tuxedo" ($566) to brazenly coexist.

Krash calls his venture equal parts business and social movement. Most famously, disgraced Survivor winner Richard Hatch has worn the brand, but one might also spot one of Krash's kilts among groomsmen at an offbeat wedding, or maybe on the streets of Prague--15 percent of all Utilikilts are sold in Europe.

Men from all walks of life, it turns out, are itching to lose their trousers.

[Via - Entrepreneur]

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